The Indian government’s effort to make Digital India, effective and available is to the masses has to a certain degree been realized as the internet craze takes over the nation. The government is encouraging people to go cashless and use electronics methods to conduct transactions. What better way to start than helping the common man to get digitally empowered so that he can perform routine tasks using the internet – like Airtel online recharge and payments of bills?
Airtel online recharge and payments of postpaid bills can be done using either the Airtel website or App or using a third-party aggregator’s site or Apps like Paytm, MobiKwik or PhonePe. While many people prefer the former, there is even number of people who swear by the latter, reasons being –
- Since aggregators offer multiple services for example – you can book bus tickets, train tickets, shop, order food, buy grocery, pay your utility bills, recharge metro cards, pay fees, pay installments, etc., they provide a much broader platform to users when compared to a service providers’ website or App.
- The other benefit is that for a certain service, say, for example, mobile recharge, they enable customers of different service providers to recharge their prepaid connections from the same site or App. So, you do not have to hop from one site to another, first the Airtel site for Airtel online recharge, then to another service provider for recharging another connection, so on and so forth.
- The other good reason for using a third-party reseller site or App is that they offer a wider range of discounts and cash back offers compared to a cellular operator’s online portal. These resellers, to cross-sell their services, offer vouchers and discounts on the other products and services that feature on their site or App. This way they can ensure that customers who are looking at multiple activities online are encouraged to do so from their application or their website.
- One of recent addition that most of the trusted retailers have added to their list of services is the launch of the e-wallets that customers can use only while performing an online transaction using their site or App. These virtual wallets are linked to the customer’s bank directly and are credited from time to time, whenever the user wishes to spend money on online activity. The e-wallets are by far the safest methods of conducting financial transactions over the internet as customers are not required to feed in their bank details, passwords or card number and CVV details. Also, the e-wallet can be credited with money as per usage which means that the customer can direct his bank to fill the wallet with money only when he has to conduct an online transaction.
Choosing the right third party reseller is the user’s responsibility. The fact is that registering with a reliable reseller can help the customer perform many tasks simultaneously without having to step out of the comfort of his home or office.